Underfloor Heating
Under Floor Heating Supplies
Positions Achieved 03/11/05 (4 months)
Underfloor Heating
Website redesign - CSS layout - Search Engine Optimisation
The site didn't feature on the search engines when we accepted this project and within days of being optimised, it appeared for many of the targeted keyterms. It took a little under four months for all of the site's targeted keyterms, (and many hundreds of other subterms), to reach the front page of at least one of the top UK search engines, Google, MSN and Yahoo. This includes numerous number one positions.
Underfloor heating is a competitive area and the main terms, floor heating, under floor heating and underfloor heating took longer to fire in Google than they did in MSN and Yahoo. With the positions achieved, we handed the ongoing development of the site back to the client after six months, and we wish Paul every success in the future. We have featured a handful of the targeted keyterms below, as they stood when we had completed our contract with Paul. The terms have continued to strengthen and many of the terms that did not feature on page one at the time are now on page one and many of the page one terms are now featuring at number one, when the Kenkai team optimise a website - it stays optimised!
A few words from the client:
Floor Heating Ltd are very pleased with the SEO work undertaken by Kenkai; within the first 2 days we moved up the Google rankings on a number of search terms. Already we are appearing on the first page for some of our keywords where before we did not feature at all. The most important search term, our company name, now appears number one where before it did not even show! Thanks for all the work and assistance to get our website showing higher in the search engines. Having made the initial investment we now look forward to the increase in our PR (and revenue) as we go forward and saving money on our PPC costs; well done.
| This shows the SERPs for the Floor Heating website terms. Site was first cached on 08/07/05. SERPs correct as at 21/04/08 Rankings in bold signify number one positions held | |||
| Key Phrase Floorheating Floor heating Underfloor heating Under floor heating Traditional Heating Tiling over heated floors Tile fixing Floor tile fixing Floor levelling compound Floor levelling Under tile heating mats Floor tile adhesives Large format tile adhesives Stone tile adhesives Thermal floor insulation Underfloor insulation Under floor insulation Cable mats Kitchen underfloor heating Conservatory electric underfloor heating Tiled underfloor heating Floor heating insulation Floor heating cable Floor tiling grout Trade floor insulation Floor insulation for DIY DIY floor insulation Under floor heating UK Electric floor heating Electric under floor heating Floor cable mats Cablewarm Fastwarm | Google Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 2 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 2 Page 1 Page 1 Page 1 Page 1 | Yahoo Page 1 Page 1 Page 1 Page 1 Page 2 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 | MSN Page 1 Page 1 Page 2 Page 1 Page 1 Page 1 Page 2 Page 1 Page 1 Page 1 Page 2 Page 1 Page 2 Page 8 Page 1 Page 1 Page 1 Page 3 Page 2 Page 1 Page 4 Page 1 Page 1 Page 1 Page 1 Page 1 Page 1 Page 2 Page 1 Page 1 Page 1 Page 1 Page 1 |
